AN unprecedented 9000 people walked across Sydney’s iconic harbour bridge last month in a record-breaking reward event conducted by Big Stick Adventures.
The Australian corporate incentives and team building company created the event for Amway China as part of its annual reward program for top performers.
While the sheer number of people taking part in the reward made it the world’s largest team build, it was also the first time Australia’s most famous bridge had been booked for an exclusive corporate event.
Big Stick Adventures founder and director Brett Hollis said the walk proved to be the highlight of the group’s visit down under.
“Our team spent 12 months working with Amway China to create this incredible event and we have thoroughly enjoyed delivering it,” Brett Hollis said.
“We were also extremely pleased to learn that our guests gave us a happiness/satisfaction rating of 97 per cent – Amway’s highest ever!”
As part of the event participants donated $144,000 to the Freedom Wheels charity, which will enable the organisation to provide 250 modified bicycles to disabled children.
In addition to the walk, Big Stick Adventures coordinated line dancing for 2100 people during the welcome ceremony, a fully-branded Avenue of Honour before ascending the bridge and a closing event on the waterfront of the historic Rocks precinct.
“We believe this event perfectly reflects our ability to design and create exciting experiences that helps guests discover a destination in a unique way – for any group size,” Brett Hollis said.
Big Stick Adventures operates Australia-wide and has also conducted events in Beijing, Kuala Lumpur and Singapore.