Event: Rotary International Convention 2014
Client: Rotary International
Dates: 1 to 4 June 2014
Sydney has recently seen the full force of the Rotary International member delegation participating in the annual convention and exhibition that was opened by Prime Minister Tony Abbott.
ExpoNet was appointed the Rotary International exhibition’s official contractor providing their multi award-winning services and products of project management, exhibition design and decoration, shell scheme, custom stands, flooring, power, lighting, signage and flags.
Held over four days, the 2014 Rotary International Convention attracted 18,000 delegates from 150 countries who spent 72,000 delegate days in Sydney and delivered an economic impact of approximately $60.5 million to the State. The mega-event was held across Sydney Olympic Park venues, facilities and parklands and was the largest in the history of business events in the suburb.
Once Rotary International was secured by Sydney for the second time, in light of the change of venue, ExpoNet tendered to deliver the exhibition component of the event.
The brief from the Host Organising Committee was to project manage, provide design and graphic solutions, production and construction of the exhibition and event requirements within the Sydney Olympic Park complex in order to facilitate the Rotary proceedings.
As per Rotary’s tradition, the main area for the exhibition was termed the ‘House of Friendship’. The House of Friendship being a space for Rotarians to showcase their work, vendors to sell items, and ongoing entertainment throughout the Convention.
HOW DID THE EXPONET TEAM RESPOND TO THE ROTARY BRIEF?
ExpoNet designed, constructed and planned the logistics for close to 400 individual exhibition booths in the Rotary Billabong House of Friendship exhibition space.
The innovative team also:
- Designed and furnished five inviting lounge areas to facilitate mingling and delegate interaction.
- Created prominent and interactive feature areas on the exhibition flooring including the Convention Hub, 2015 Convention Promotional Exhibit, Rotary Resource Centre Exhibit and the ever popular Rotary Wellness Pod and Pamper Zone.
- Created the carefully considered Registration Area where 18,000 delegates would be processed, directed and offered seating for up to 1800 people.
- Provided seating for 570 people and constructed a VIP Fine Dining area in the centre of the Dome at Sydney Olympic Park.
- Designed and produced the high impact stage branding including the Rotary International Convention imagery that formed the backdrop for the Opening Ceremony proceedings.
- Designed and literally built the wow factor that was a custom structure inspired by the Sydney Harbour Bridge that delegates could walk through.
No event is without some challenges and Rotary being an exceptional Convention due to it’s complexity and scope offered the ExpoNet team a few challenges to apply their organisational expertise to!
The use of multiple locations and the sheer size of the show utilising all available floor space presented opportunities for the team of logistics experts to shine. Rotary International utilised Sydney Olympic Park’s Dome, Halls 2, 3 and 4, the Southee Complex / Badgery Halls 5 and 6 of Sydney Showground in addition to areas of ANZ Stadium, Allphones Arena, various Sydney Hotels, Sydney Airport and even several Sydney train stations.
The ExpoNet team broadened their usual product and service offering to partner with Rotary International and the Host Organising Committee to ensure their requirements were taken care of including the rigging, marquees, industrial safes and catering equipment.
CLIENT TESTIMONIAL – HOST ORGANISING COMMITEE
Congratulations for your work in designing and building the Billabong House of Friendship for the 2014 Sydney Rotary International Convention… It has been widely acclaimed as the “best ever” and the bar has been set so high that it will probably never be bettered. The setting of the Dome as an old country house and billabong caused many gasps of admiration and helped establish an exciting atmosphere for the rest of the site. We appreciated your thoughtful design which made excellent use of available space and contributed to our being able to display a record number of booths. You also did an excellent job with signage which made it easier for delegates to find their way around the site without excessive crowding and your efficient construction enabled all booth holders to move into their sites on time. We also greatly appreciate your willingness to discuss variations to design and the great way in which you dealt with the needs of the occupiers of nearly four hundred booths.
Barry Thompson – Chair, Host Organisation Committee – Rotary International 2014 Sydney Convention.
CLIENT TESTIMONIAL – ROTARY INTERNATIONAL
On behalf of everyone at Rotary International we would like to thank you and the entire ExpoNet staff for helping make our 105th International Convention one of the best yet. Your ability to meet of all our unique needs was indeed impressive. Everything from the registration area to the exhibition hall was completed with true professionalism.
There were compliments abound regarding the Harbor Bridge display. Even with 400 exhibitors it was the focal point of our House of Friendship. Also having three venues throughout Olympic Park and over 18,000 registrants to direct, the outdoor signage did a wonderful job getting everyone where they needed to go.
We could not be happier with the result of our 2014 Sydney Convention experience, and ExpoNet played a large role in that. For that we thank you again for all of your tireless work and effort over the past year.
L.J. Williams – Director of Meetings & Events, Rotary International
James Donovan – Manager, Meeting Logistics, Rotary International
Allison Richardson – Logistics Supervisor, Meetings & Events, Rotary International
Matthew Flemming – Meetings Specialist, Exhibits & Shipping, Rotary International