ExpoNet has designed; account and project managed a high profile exhibition stand for Brisbane City Council at the recent Asia Pacific Cities Summit (APCS) held in Kaohsiung Arena in Kaohsiung, Taiwan.
The 2013 APCS was held from 9 – 11 September and was themed ‘Reshaping the Urbanomics of Cities – City Challenges, City Solutions’. APCS is a forum for delegates to communicate and exchange their city’s perspective on business growth, investment and economic solutions. This year’s summit attracted more than 1,000 participants including representatives from more than 100 cities around the world, CEO’s from multinational companies and leading experts as well as scholars.
From its offices in Australia, ExpoNet managed the design and project process while overseeing one of their global partners, Uniplan in executing the construction of the stand in Taiwan.
The key features of the 225m/2 stand design included a ‘theatrette’ presentation area fitted out with seating for a small audience, several business hubs, huge high impact signage featuring images of Brisbane city throughout the stand as well as applied to the reception area, and a Brisbane Café where Australia’s Di Bella coffee was sampled.
In amongst the many challenges of creating a sustainable, custom solution for Brisbane City Council, ExpoNet successfully managed an international team based in a different time zone, where language was often a barrier and where the local market was limited in sub-hiring certain equipment.
One of the most challenging aspects was managing the audio visual schedule using local crew, interpreters and the international partner’s most experienced AV technician to coordinate several videos, presentations and image files.
ExpoNet’s team used their expertise in account and project management to proactively guide the client towards positive solutions and deadlines, covering every detail methodically and tirelessly following up, asking and checking. The team even purchased new items directly in Taiwan when needed and arranged for the sale of the non-hire items to a second hand furniture dealer post event to reduce waste.
From all accounts, the Brisbane Pavilion stand was very well received and was bustling with crowds who attended talks by the Brisbane Lord Mayor, Graham Quirk, guest speakers from 52 companies, other Queensland Government representatives and Brisbane Councilors.
The reaction from clients at the Brisbane City Council was overwhelmingly positive. Barry Hancock, International Relations Manager showed his appreciation of ExpoNet’s team, “I would like to commend you for the professionalism and expertise you contributed to this project… We’re extremely proud of the outcomes and the visitation experience provided by the Brisbane Pavilion.”