Pullman Auckland Hotel | August 14 – 15, 2013
Renowned English event consultant Michael Artis has recently been confirmed as keynote speaker for the annual Eventing the Future (ETF) conference being held in Auckland 14 – 15 August. Artis is client director for London strategic design consultancy 20:20 Ltd. For the past several years he has been responsible for helping top flight English clubs create and develop new opportunities – beyond the day of the match – for their fans. This experience has earned him a reputation as an innovator in creating special experiences for sport and entertainment audiences and fan bases. Artis is just one of several internationally respected speakers who will be addressing the conference this year.
ETF is regarded as New Zealand’s premier conference for the event industry and attracts delegates from all sectors of the event and entertainment industry. As the official conference of the New Zealand Association of Event Professionals (NZAEP), the gathering is designed to educate and inform event professionals, administrators, sponsors and educators about future trends, innovations, legislation, products and key people in the industry. The theme this year is ‘transformation’.
ETF draws together many of the country’s leading event professionals and provides a forum for networking and professional development opportunities. Artis is just one of a line-up of top national and international speakers selected for their ability to bring a new perspective to the way the industry evolves in New Zealand. Andrew Lark, former recipient of the prestigious World class NZer Award and author of The Daily Lark – a marketing blog recognised as one of the top 100 globally – will give an overview of social media and the impact on the events industry.
In a world where entertainment is available from many different mediums and audience expectations are constantly changing, keeping events fresh and stimulating is more important than ever before. The conference offers a chance for New Zealand industry professionals to share ideas and to learn ways to transform event environments so as to keep events relevant and inspiring in a rapidly changing marketplace.
Coralie Winn, Director and co-founder of the post-quake Gap Filler initiative in Christchurch, has gained international attention for her response to creating interactive events – all be it temporary – in unexpected spaces. Winn will talk about how Gap Filler has changed the urban environment and how transient and temporary events and installations can transform sites and impact on audience experiences.
Artis, Lark and Winn will be joining a number of inspiring speakers – from within and outside of the industry. The conference is arranged by ETF founders Anne Hindson and Peter Burley, along with a national advisory group who provide input into the programme content and speakers.
The conference programme is being developed with concurrent sessions that will appeal to all levels and interests, reflecting the full spectrum of the events. The streams are geared to those who are more operational with strategic and higher level content delivered in the strategic stream with applied case studies in sport, arts, tourism and policy contexts.
Registrations are now open. Early bird registrations receive a discount and there are special deals for three or more participants from a single organisation.