Event Management and DMC firm Verve Creative Events has announced the expansion of their team, with the appointment of experienced Event Manager and marketing professional Rowena Bale.
Most recently, Ms Bale was the Events and Marketing Manager for a global manufacturer where she was responsible for the creation and management of road shows, international and domestic conferences, product launches and incentives. She brings to Verve Creative Events a unique understanding of event management from both sides of the fence.
“I know how difficult it can be to explain to senior management why we need to take clients overseas, put a show on the road, stage an impactful product launch or hold a conference.
“At Verve Creative, I’ll be able to help our clients better understand how the right events, roadshows and incentive programs deliver real value for money. I can demonstrate from a client perspective how Verve Creative’s award-winning creativity, logistical and business acumen can make events return measurable results,” said Ms Bale.
Rob Frank, Managing & Creative Director, is thrilled to have such an astute and talented individual join the expanding team.
“Rowena’s thorough knowledge of events from the client’s perspective, and understanding of how important it is to tailor an event solution, is a perfect addition to our team who are here to help our client’s businesses grow.
“Rowena’s extensive experience and know-how enhances our ability to ensure every client benefits from our partnership approach and company creed – Genius, Magic, Results, were we apply our creative, logistical and business skills to create events that deliver tangible results clients can hang their hat on,” said Mr Frank.