Landmark Potts Point hotel The Crest, considered to have some of Sydney’s best views, has been relaunched as the Mercure Sydney Potts Point and has returned a much-needed 227 rooms to Sydney’s tight room supply, as well as four meeting rooms with capacity for up to 300, making it a spectacular new venue for conferences and events.
A huge open-air terrace with Sydney Harbour Bridge views will prove popular with event organisers, offering the perfect venue for cocktails and session breaks with the buzz of the Kings Cross entertainment precinct all around.
The owners, Australand, have appointed Accor to manage the property after it had been closed for almost two years.
The hotel’s relaunch comes at a time when Potts Point and the surrounding Kings Cross and Darlinghurst areas are undergoing a real gentrification that has brought a touch of class to their urban edginess. A high level of development in the commercial, retail and residential sectors has seen Potts Point become one of Sydney’s most vibrant communities, with more than 250 restaurants, cafes and bars within walking distance of the hotel.
The former Crest has legendary status in Sydney’s hotel scene and was recently upgraded with a $30 million refurbishment, with new furniture and fittings and a funky, modern design by Marques Interiors.
Set high on Victoria Street above Kings Cross Station, the Mercure Sydney Potts Point offers spectacular views of the Harbour Bridge, Opera House and Sydney’s east.
Sydney has suffered a massive rooms shortage since 2000, with Accor’s Sydney hotels consistently running between 80% and 90% occupancy throughout 2010, so the addition of these quality rooms will have an enormous impact on the city’s infrastructure.
Within walking distance of the Mercure are a host of attractions including great boutique shopping on Macleay St, several theatres, Tusculum, Elizabeth Bay House and more. Embarkation Park, Fitzroy Gardens and the Royal Botanic Gardens provide are all easily accessible on foot.
In addition to being at the heart of Sydney’s premier dining and entertainment district, the Mercure is also just a short stroll from cosmopolitan Woolloomooloo and just one train stop from Martin Place in the city centre. Bondi Beach is about 10 minutes drive away.
The Mercure name will bring truly global branding to the hotel and will see the introduction of the brand’s famous Grands Vins wine list as well as the Pure
Pleasures elements which make any stay at Mercure special. The hotel will offer carbon-neutral Mercure Meetings, with Mercure paying the cost to offset any events held at the property.
Mercure is the largest mid-market hotel brand in Australia, with 28 hotels in key locations across the country and more than 670 hotels in 50 countries globally.