Experiential Agency SOTA Creative welcomes Karen Fawcett McEwan as Group Account Director.
Karen has more than 20 years experience in the Corporate Communications’ Industry. As an Executive Producer with Wavelength Corporate Communication Karen delivered effective, innovative communication experiences for stakeholders of numerous clients including McDonald’s Australia Ltd., Optus Cable & Wireless, The Disney Channel, Subaru Australia, Qantas Airways to name a few. In that time Karen was appointed General Manager, Australia/NZ when Wavelength was sold to Caribiner International (now Jack Morton Worldwide).
Karen said “It’s brilliant to be part of this dedicated team of professionals who place such high value on their clients and colleagues alike. Working with Leon, Tim and the crew at SOTA again is like coming home. I’m looking forward to collaborating on objective-driven projects that innovate and challenge, yet always remain fun.”
For the last six years Karen has worked on a freelance basis for George P. Johnson, Jack Morton Worldwide, SOTA Creative and The Novus Foundation. Highlights from these years include: Executive Producer for SOTA Creative on Subaru Australia’s XV and New Generation Impreza Dealer Launch events for SOTA Creative; Senior Producer for the Cultural Program in the Australian Pavilion at World Expo Shanghai, Executive Producer for the largest single corporate event ever held to that date in Sydney – the inaugural McDonald’s Global Restaurant Managers’ Convention.
“We are delighted to have Karen join us here at SOTA. Karen brings an incredible wealth of experience to our client services team, it’s great to be working alongside her again” … said SOTA’s Managing Director Leon Minervini.
Founded in 2004, SOTA Creative is a Sydney based full service Experiential Agency working closely with major clients including Subaru, DELL, Alienware, RMS (Roads and Maritime) amongst others.