Business Events Sunshine Coast (BESC), were joined by 19 Sunshine Coast business event operators to showcase their conference and incentive products and services to some 40 Brisbane conference and event organisers.
An annual event and now in its fifth year, “Sunshine Soiree” provides a forum for local operators to meet with event planners who work for Brisbane-based corporations including Boeing Defence Australia, Rio Tinto, Minter Ellison, Suncorp and Lendlease, all of which hold numerous annual events.
The networking event was held at Gerard’s Bistro and themed ‘Colouring your event’ playing on the latest adult mindfulness colouring craze. BESC supplied a colouring book with a scene of Coolum, illustrated by local Eumundi artist, Leroy Sams, and there was a real-life ‘colouring in’ demonstration by body artist, Nina Neher of the Australian Body Art Festival. Music was supplied by local musician, Carl Wockner from his aptly named, ‘Crayon Days’ album.
Simon Ambrose, CEO of Sunshine Coast Destination said, “The Sunshine Coast offers very colourful meeting and incentive options, with the added benefit of having our own airport as well as Brisbane Airport, just an hour down the road. It means that we can offer a very accessible destination that is perfect for delegates to wind down, refresh, and get motivated before returning to their busy city lifestyles.
“The Sunshine Coast has a rich range of venues, including major conference centres and hotels, attractions such as Australia Zoo and Aussie World, and boutique wellness retreats, ideally suited to conference and event organisers who want something special.”
Manager of Business Events Sunshine Coast (BESC), Ms Tiffany Bower said, “We are finding more than ever that conference groups are excited by the region’s unique event and incentive capabilities, which can be incorporated pre, post or part of a conference program.
“Water sports are an obvious attraction, but we can also offer more specific activities like cooking classes, yoga and health programs, trekking and other adventure itineraries. There’s something for everyone.”
Sunshine Coast business events members to attend included The Events Centre Caloundra, Peppers Noosa Resort & Villas, Novotel Twin Waters Resort, Aussie World, Sebel Maroochydore, RACV Noosa Resort, Oaks Oasis, Australia Zoo, Con-X-ion, Noosa Springs Golf & Spa Resort, Spirit House Restaurant & Cooking School, Spicers Group, Kingfisher Bay Resort, Beyond Experiences, Best Western Plus Oceanside Kawana Hotel, Red Energy, Live it Tours, Sea Life Mooloolaba and Sheraton Noosa Resort and Spa.
Overnight accommodation packages were given away along with gift packs and passes to Sunshine Coast activities and attractions.
BESC is a division of SCDL, whose responsibility is to market the Sunshine Coast as a viable, attractive and sustainable business events destination. A reported $60 million dollars is generated from the 50,000-plus delegates travelling to the Sunshine Coast annually.